Gerard Cosmetics markets its 1995 HydraMatte Liquid Lipstick as the brand's "number one bestseller for the last nine years," built around a neutral, grunge-inspired hue that the company says works across a wide range of skin tones.
The product is described as a liquid-to-matte lipstick — applied wet and setting into a matte finish — with the brand claiming all-day wear. As with most longevity claims from a cosmetics brand, actual wear time will vary by lip type, food and drink habits, and climate, so it's best read as a marketing claim rather than an independently verified benchmark.
Pricing on the product page appeared in Vietnamese đồng at the time of this review, showing 534.000₫ for the standard listing (with a separate bundle variant priced around 560.000–587.000₫). At an approximate conversion of 26,660 VND per USD, that works out to roughly $20 for the single lipstick — actual checkout currency and pricing may differ depending on region, so shoppers should confirm final pricing before purchase.
The listing displays a 4.6-star average from 76 reviews, a solid aggregate for a color cosmetics product, though again this reflects reviews collected on the brand's own site rather than a third-party review platform.
For shoppers who like a neutral matte lip and want a shade the brand has kept in continuous rotation for close to a decade, 1995 is a reasonable one to try, with the usual caveat that matte lipstick formulas can be more drying than glosses or creams.
Full product details and current pricing: Gerard Cosmetics 1995 HydraMatte Liquid Lipstick.
#GerardCosmetics #HydraMatte #LiquidLipstick #MatteLipstick #MakeupReview
